Are you a search marketing wizard with a passion for blockchain technology? Are you eager to join a dynamic and rapidly growing industry at the forefront of innovation? If so, we have the perfect opportunity for you! We are seeking an experienced Search Marketing Manager to join our team and help us take our marketing efforts to the next level. In this role, you will have the chance to shape our search marketing strategy, drive traffic to our website, and build our brand in the exciting and evolving world of blockchain. If you're ready to dive in and help us make a real impact in this groundbreaking field, we want to hear from you!

WHAT YOU WILL DO

• Drive organic search traffic by defining and owning our overall organic strategy and ensuring that SEO strategies are meeting KPIs
• Develop comprehensive search strategies–balancing both organic and paid
• Optimize new website content for ranking to drive traffic, signups, and engagement
• Work closely with cross-functional teams within Ava Labs to ensure that all Ava Labs properties are performing at top capacity on search engines
• Liase with external agencies to ensure that search goals are met
• Stay up to date on the latest algorithm updates and SEO trends, especially within Web3
• Produce regular reporting to both marketing and executive teams on the impact of Ava Labs’ search strategy
• Push the boundaries of search by implementing the most innovative strategies that drive results

WHAT YOU WILL BRING

• 8+ years of professional marketing experience
• 5+ years of professional search experience (or related fields)
• Experience developing and executing search strategies for high-growth brands
• Experience driving technical SEO strategy, conducting regular indexing, site crawling, and rendering to identify areas of opportunity
• Experience with Google Search Console, Google Analytics, & SEM Rush
• Preferred: Experience running search campaigns for Web3 brands

Salary Range: $110,000 to $137,600

(**This is not a guarantee of compensation or salary, a final offer amount may vary based on factors including but not limited to experience and geographic location.)

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