Social Media Manager (Crypto Exp Required)

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Upshot is the preeminent company providing appraisal services for NFTs and unique digital assets. Leveraging cutting-edge machine learning models, Upshot produces accurate, real-time appraisals for almost any NFT. Our products create a broad new frontier for NFT markets, enabling an entirely new class of financial primitives.

We are a team of crypto-natives and ML experts, with deep experience working on some of the leading projects in Web3, and backed by the foremost funds and angels in crypto. At Upshot, we are committed to nurturing top talent looking to make an impact at the forefront of this new frontier.

As Upshot’s social media manager, you will be the voice and shape the strategy for all social media marketing efforts to help grow the brand as well as engage our community effectively. 

Responsibilities

• Partner with Head of Marketing and CEO to develop and optimize Upshot’s social media strategy
• Lead day-to-day execution of Upshot’s social media strategy across platforms 
• Develop blueprint to build an active and engaged Upshot social community, connecting with people more personally and dynamically, expressing Upshot's personality into those efforts
• Lead initiative to increase Upshot team member social media engagement to grow their presence as active brand ambassadors and maximize reach
• Work effectively across the organization cross-functionally to obtain an accurate understanding of broader Upshot objectives to best align the social media strategy

Requirements

• 3+ years of social media management experience 
• Expert level understanding of crypto twitter
• Prior experience utilizing social media and analytics software (ex. Hootsuite, Tweethunter, Keyhole, Sprout Social, etc)
• Prior experience analyzing and leveraging data/metrics to assess and iterate on social media growth strategies
• Ability to thrive in a fast-paced, international environment, working across time zones.
• Highly knowledgeable in the Web3 Crypto/NFT/DeFi space with a solid grasp of recent global trends and use cases

Nice to Have

• Prior experience running paid ad campaigns
• Prior experience utilizing reddit
• Skilled in graphic design, photoshop, and/or video editing
• Possess a current crypto twitter following 
• Expert meme creator 
• NFT connoisseur